As the Employer Brand Communications Executive, I work closely with the HR and Marketing teams to help promote the Firm’s excellent EVP in order to attract and retain the very best talent. My focus is split between external employer brand engagement and internal employee experience and engagement. I really enjoy working with stakeholders both across the Firm and in supporting agencies/organisations to create fresh and engaging strategic campaigns that spark change and support Michelmores’ commercial aims.
I joined Michelmores in January 2020 as a Communications Executive in the Marketing team and produced a range of communications and marketing materials that support and promote the Firm’s activities internally and externally, as well as to B2B and B2C audiences.
Prior to Michelmores I worked as a Senior Account Manager at a PR agency advising national clients on integrated PR and marketing activities. My experience spans the education, charity, manufacturing, events, retail, food and hospitality sectors. I have also held in-house communications roles in the manufacturing and charity sectors and worked on national and regional campaigns and events.
I have a keen interest in sustainability, wellbeing and inclusion, which are all increasingly high on the agenda, both internationally and within the Firm.
I volunteer as a mentor for the Empowering Girls’ programme, and as a Community Activator for FreeMoovement. I have previously been a voluntary member of the Communications Team for TEDxExeter.
Working with the HR and Marketing teams to create content for Firmwide ESG, wellbeing and inclusion-themed campaigns, including change communications
Working with the Firm’s PR agency to finalise press releases to announce the Firm’s leading deals, events, and projects
Supporting the Firm’s rebrand project team including managing new photography, as well as content creation and copy-writing for the new website
Supporting the Business Development and Events teams to create engaging branded marketing materials for external events and awards ceremonies
Leading on the production of the Firm’s weekly internal enewsletter